Let's Talk About Breast Cancer
Let's Talk About Breast Cancer
Let's Talk About Breast Cancer
Let's Talk About Breast Cancer
Let's Talk About Breast Cancer
Agir Para Prevenir is an online questionnaire aimed at Portuguese women that calculates each respondent's risk of developing breast cancer. At the end, it offers each woman personalised advice and tips based on the answers she gave.
How to deal with such a sensitive subject while avoiding triggering negative thoughts and emotions?
Our answer was to get the tone right with the illustration style and analogies we chose. Interactivity was also a key element in surprising the user at the start of each slide to keep her engaged and interested in completing the questionnaire.
Agir Para Prevenir is an online questionnaire aimed at Portuguese women that calculates each respondent risk of having breast cancer. At the end of it personalised advice and tips are offered based on the answers given.
How to deal with such sensitive subject and avoid triggering negative thoughts and emotions?
Our answer was to get the tone right with the illustration style and analogies used. Interactivity was also key element in surprising the user at the start of each slide to keep him engaged and interested in completing the questionnaire.
Agir Para Prevenir is an online questionnaire aimed at Portuguese women that calculates each respondent risk of having breast cancer. At the end of it personalised advice and tips are offered based on the answers given.
How to deal with such sensitive subject and avoid triggering negative thoughts and emotions?
Our answer was to get the tone right with the illustration style and analogies used. Interactivity was also key element in surprising the user at the start of each slide to keep him engaged and interested in completing the questionnaire.
Agir Para Prevenir is an online questionnaire aimed at Portuguese women that calculates each respondent risk of having breast cancer. At the end of it personalised advice and tips are offered based on the answers given.
How to deal with such sensitive subject and avoid triggering negative thoughts and emotions?
Our answer was to get the tone right with the illustration style and analogies used. Interactivity was also key element in surprising the user at the start of each slide to keep him engaged and interested in completing the questionnaire.
Agir Para Prevenir is an online questionnaire aimed at Portuguese women that calculates each respondent risk of having breast cancer. At the end of it personalised advice and tips are offered based on the answers given.
How to deal with such sensitive subject and avoid triggering negative thoughts and emotions?
Our answer was to get the tone right with the illustration style and analogies used. Interactivity was also key element in surprising the user at the start of each slide to keep him engaged and interested in completing the questionnaire.
What we did:
What we did:
What we did:
What we did:
What we did:
Illustration, UI & Sfx
Illustration, UI & Sfx
Illustration, UI & Sfx
Illustration, UI & Sfx
Illustration, UI & Sfx
Implementation:
Implementation:
Implementation:
Implementation:
Implementation:
Queo
Queo
Queo
Queo
Queo
Client:
Client:
Client:
Client:
Client:
Website:
Website:
Website:
Website:
Website:
Overview
Overview
Illustrations
Illustrations
Slides
Slides
Slides
Finding the right style
Finding the right style
Finding the right style
Finding the right style
Finding the right style
In a project like this one, finding the right illustration style is like finding the right tone of voice. After doing some research and gathering a few examples of other styles we felt were appropriate, we started doing some sketches and the first vector drafts. Since the human aspect is fundamental to this particular project, getting the style right on the character design was our priority. It couldn't be cold and technical. It needed to be light and fun, but not cartoony.
In a project like this one, finding the right illustration style is like finding the right tone of voice. After doing some research and gathering a few examples of other styles we felt were appropriate, we started doing some sketches and the first vector drafts. Since the human aspect is fundamental to this particular project, getting the style right on the character design was our priority. It couldn't be cold and technical. It needed to be light and fun, but not cartoony.
In a project like this one, finding the right illustration style is like finding the right tone of voice. After doing some research and gathering a few examples of other styles we felt were appropriate, we started doing some sketches and the first vector drafts. Since the human aspect is fundamental to this particular project, getting the style right on the character design was our priority. It couldn't be cold and technical. It needed to be light and fun, but not cartoony.
In a project like this one, finding the right illustration style is like finding the right tone of voice. After doing some research and gathering a few examples of other styles we felt were appropriate, we started doing some sketches and the first vector drafts. Since the human aspect is fundamental to this particular project, getting the style right on the character design was our priority. It couldn't be cold and technical. It needed to be light and fun, but not cartoony.
In a project like this one, finding the right illustration style is like finding the right tone of voice. After doing some research and gathering a few examples of other styles we felt were appropriate, we started doing some sketches and the first vector drafts. Since the human aspect is fundamental to this particular project, getting the style right on the character design was our priority. It couldn't be cold and technical. It needed to be light and fun, but not cartoony.
Finding the right angle
Finding the right angle
Finding the right angle
Finding the right angle
Finding the right angle
Just as important as the illustration styles were the metaphors and scenes we picked to illustrate, and how they correlated with a graphic interface. Personal objects from everyday life seemed like a good choice since they reflect changes in your own life, body, and needs at different ages.
Just as important as the illustration styles were the metaphors and scenes we picked to illustrate, and how they correlated with a graphic interface. Personal objects from everyday life seemed like a good choice since they reflect growing up changes in your own life, body, and needs.
Just as important as the illustration styles were the metaphors and scenes we picked to illustrate, and how they correlated with a graphic interface. Personal objects from everyday life seemed like a good choice since they reflect growing up changes in your own life, body, and needs.
Just as important as the illustration styles were the metaphors and scenes we picked to illustrate, and how they correlated with a graphic interface. Personal objects from everyday life seemed like a good choice since they reflect growing up changes in your own life, body, and needs.
Just as important as the illustration styles were the metaphors and scenes we picked to illustrate, and how they correlated with a graphic interface. Personal objects from everyday life seemed like a good choice since they reflect growing up changes in your own life, body and needs.
New Business
New Business
New Business
New Business
Let's make it happen!
Let's make it happen!
Let's make it happen!
Let's make it happen!
Let's make it happen!
Say Hello
Say Hello
Say Hello
Say Hello
Don't be shy.
Don't be shy.
Don't be shy.
Don't be shy.
hello@mothervolcano.com
hello@mothervolcano.com
hello@mothervolcano.com
hello@mothervolcano.com
Join the Team
Join the Team
Join the Team
Join the Team
Do you have it in you?
Are you one of us?
Are you one of us?
Are you one of us?
apply@mothervolcano.com
apply@mothervolcano.com
apply@mothervolcano.com