It's all in the name

Did you know there is a plugin that tells you when the price of an item you are following drops? Hence the name – Followprice. You say "What" and they'll tell you "When".

Since this application really couldn't be any more literal, we thought we shouldn't either. Through some fun and simple arrow characters chasing prices in an online world, we brought It's Alive's storyboard to shape and color.

Being this straightforward really worked out, since Followprice decided to incorporate this illustration style for their brand communication, having commissioned us for a couple more spot illustrations for their website!

What we did:

Script, Storyboard & Animation:
Filipe Aparício


Followprice Project FinalFollowprice Project Final

Follow up

The playful style and tiny characters sticked so well with the brand that the client ended up asking us for a few more spot illustrations to use on their website, this time to explain the process and benefits of signing up for their potential users.