As part of the content marketing stretegy devised by our partners Uzful for Sony Mobile France I have ideated, found technical solutions and illustrated a series of season themed fun and engaging GIFs to help keep the new Xperia Z3 in the spotlight throughout Halloween, Xmas and Carnival. Working with AIM and Snack, our partners for animation, I've then directed the animation and overseen the delivery and rolling out of the final work.
Client
Sony Mobile
Agency
Uzful
Creative Direction
Eduardo Barbosa
Project Manager
Maxime Lafeuvre
Illustration
Eduardo Barbosa (lead)
Margarida Mouta
By leveraging HTML's core capabilities, sometimes with just a few lines of JavaScript, we were able to bring surprise and delight to an increasingly popular and ubiquitous medium.